All products available at urbandecay.com in January 2011, in-stores and other retailers (Beauty.com, Macy’s, Sephora, ULTA) in early February.
15th Anniversary 24/7 Glide-On Eye Pencil Set ($92.00) (Limited Edition)
This collectible set features 15 incredible 24/7 Glide-On Eye Pencils, each one stamped with our 15 year anniversary artwork and showing off a shiny silver cap and base (except our Perversion pencil, shrouded in matte black from top to base), plus a special-edition Grind House Double Barrel Sharpener embellished with the “UD 15″ logo.
o Asphyxia Pinky iridescent purple (New, Exclusive)
o Baked Bold bronze
o Binge Deep metallic navy blue
o Bourbon Medium brown with gold sparkle
o Corrupt Dark metallic brown with silver sparkle (Exclusive)
o Electric Bright aquamarine blue
o Midnight Cowboy Beige with gold sparkle (New, Exclusive)
o Mildew Deep mossy green
o Perversion Blackest carbon black (New, Exclusive)
o Ransom Bright iridescent purple
o Rockstar Darkest eggplant
o Stash Dark olive with gold sparkle
o Stray Dog Shimmery brown taupe (New, Exclusive)
o Uzi Gunmetal grey with sparkle (New, Exclusive)
o Zero Zealous black
24/7 Glide-On Shadow Pencil ($20.00)
Following in its mama’s (24/7 Glide-On Eye Pencils) footsteps, 24/7 Glide-On Shadow Pencil has made the impossible possible… eyeshadow in pencil form with bragging rights so fierce all other shadow pencils have been put to shame: highest color payout, longest wear time, smoothest application, no creasing, easiest to blend before dry down, and hottest color selection. Twice as fat as our 24/7 Glide-On Eye Pencil, the Shadow Pencil fits perfectly into the larger barrel of your Grindhouse Double Barrel Sharpener and sharpens to a fine point for precision lines or to a rounded tip for thick smudgeable lines.
o Barracuda Black with fine silver sparkle
o Clash Bright electric blue with fine silver sparkle
o Clinic Deep peacock green with fine green sparkle
o Delinquent Deep jewel purple with fine purple sparkle
o Lit Sunny bronze shimmer
o Mercury Gunmetal grey sheen
o Midnight Cowboy Beige with fine gold sparkle
o Morphine Iridescent lilac
o Narc Mossy green sheen
o Rehab Taupey brown sheen
o Sin Champagne shimmer
o Wasteland Dark brown sheen
Afterglow Glide-On Cheek Tint ($24.00)
Get that “special glow” without the risk of morning-after regrets with Afterglow Glide-On Cheek Tints by Urban Decay. For effortless radiance and the natural-looking glow of a cream without any greasy feel, bask in Afterglow Glide-On Cheek Tint. Non-greasy but with a glide-on feel, our high-tech formula contains just the right amount of slip. Seven scintillating shades provide lightweight, sheer, buildable color that glides on top of any foundation or bare skin and flashes down instantly.
o Bang Sheer coral red
o Crush Sheer hot pink
o Fetish Sheer mauve with fine pearlized finish
o Greedy Sheer blackberry
o Indecent Sheer apricot with pearly gold shimmer
o Quickie Sheer bubble-pup-electric pink
o Score Sheer pink lemonade with fine pearlized finish
24/7 Shadow Pencil Blending Brush ($16.00)
Used with our 24/7 Glide-On Shadow Pencils, the 24/7 Shadow Pencil Blending Brush gives everyone mad artistry skills. A brush here, a sweep there, a windshield -wiper motion there and you’ve got lids worthy of Warhol status. High performance, artist-quality, cruelty free, vegan, and eco-friendly, the 24/7 Shadow Pencil Blending Brush is an integral part of our 24/7 collection.
Lush Lash System ($42.00)
Many things can happen in a two week span: it only takes two weeks for Lindsay Lohan to serve a 90 day jail sentence, and now, it only takes two weeks for you to have longer, thicker eyelashes with the Lush Lash System by Urban Decay. The Lush Lash System shows results faster than any other lash growing product on the market. We have the clinicals to prove it! 25% longer, thicker lashes in two weeks. 40% longer, thicker lashes in four weeks. 63% longer, thicker lashes in six weeks.
The clear gel-like serum accelerates the growth of your lashes with a custom blend of peptides proven to stimulate lash grow. When applied to the lash line nightly, the Growth Accelerating Serum penetrates at the root stimulating keratin which lengthens, thickens, and fortifies lashes. The creamy Conditioning Mask binds the hair shaft making it shiny and strong, preventing loss and breakage. Unlike many other lash growth accelerators, when using the Lush Lash System you do not risk darkening your iris or making the surrounding skin around the eye darker.
False Lash Mascara ($18.00) (Macy’s Exclusive)
Formulated especially for falsies, our unique Mascara for False Lashes fuses the imposters with your own by providing a uniform coating of slick, shiny, carbon blackness with our custom brush. An amazing tool for blondes or those with light-colored lashes, this mascara makes the illusion seem more real. It coats lashes without thickening or clumping, and film forming agents make it long-wearing. As a result, your false lashes look real and stay plush, intact for future use.
Start with bare lashes. Apply your favorite style of Urban Lash false lashes, then use the small mascara brush coating both sets at once. One easy application with this one-of-a-kind formula will have you doing double-takes in the mirror. It can also be used on real lashes before eyeshadow–it erases any shadow fallout that may land on lashes.
Supercurl Curling Mascara ($22.00)
The water-resistant, long-lasting formula for our Supercurl Mascara comes with a curved wand to boost curl, separate lashes, and literally sculpt them into perfectly curved sets of battable, black lashes. The super-sculpting polymers in our innovative formula hold curl throughout the entire day. Glycoprotein makes lashes thicker, moringa seeds help with curl definition, silk proteins and panthenol condition, and Meadowfoam seed oil and shea butter smooth.
Greed Eyeshadow Primer Potion ($18.00)
Urban Decay’s Primer Potion now in a glimmering, golden shade.
24/7 Glide-On Lip Pencil ($18.00)
o Illegal Barely-there rosy nude
o Midnight Cowboy Deep nude